CMOR Tool for Training Interviewers on Privacy Issues The Council for Marketing and Opinion Research (CMOR) has developed a two-page interviewer reference sheet relating to respondents' research-related privacy questions. The material includes suggested interviewer responses to questions and comments such as: How was my phone number obtained? How do I know my privacy will be protected? Take my name off your call list. CMOR created this tool and others to help promote internal research practices that will encourage respondent cooperation. For this reference visit the Respondent Cooperation area of the CMOR web site. Back to Sawtooth News…