American Association for Public Opinion Research
(AAPOR)
According to the AAPOR Web site: "AAPOR is an
association of about 1,600 individuals who share an interest in
public opinion and survey research. Members work in a wide variety
of settings, including academic institutions, commercial firms,
government agencies and non-profit groups, as both producers and
users of survey data. Election polling, collecting statistical
data, conducting market research and improving methods for
surveying individuals and institutions are just a few of the
diverse research interests of AAPOR members. AAPOR :
- Encourages quality survey methods through its official journal Public Opinion Quarterly, its annual conference, and educational opportunities
- Promotes standards of professional conduct and ethics for surveys and public opinion research
- Facilitates informal networking through the AAPORnet listserv and regional chapter meetings"
http://www.aapor.org/
American Marketing Association
"Founded in 1937 as a professional nonprofit organization
for marketers, the purpose of the AMA is to promote education
and assist in personal and professional career development among
marketing professionals, and to advance the science and ethical
practice of marketing disciplines."
http://www.ama.org
The Conjoint Analysis Literature List
Developed by Torsten Melles, the Conjoint Analysis Literature
List contains more than 1000 articles on conjoint analysis and
discrete choice. http://www.geocities.com/melles99/melles_e.html
Council of American Survey Research Organizations (CASRO)
Founded in 1975, the Council of American Survey Research Organizations (CASRO) represents over 300 companies and research operations in the United States and abroad. CASRO is the voice of the survey research industry – communicating crucial information to its members, advocating on their behalf in Washington and elsewhere on legislation, providing essential skills development in all market segments for all job levels - from project and field directors to company presidents and CEOs. CASRO requires members to adhere to the CASRO Code of Standards and Ethics for Survey Research, a tough, internationally-cited set of standards, which has long been the benchmark for the industry. This comprehensive list of guidelines address general business practice, as well as specific aspects of the survey research process, such as data collection, data processing, and reporting survey results.
http://www.casro.org/
The Council for Marketing and Opinion Research (CMOR)
As quoted from their home page, "The Council for Marketing
and Opinion Research (CMOR) is established to protect the value
that marketing and opinion research represents to the public and
industry. We will accomplish this by influencing legislation and
regulations for the protection of the marketing and opinion research
process; preventing passage of restrictive legislation while working
to balance the need for information against the right of individual
privacy; promoting internal research practices to encourage respondent
cooperation and self regulation." http://www.cmor.org
The Marketing Research Association
Quoted from their home page, "As an influential leader
in the marketing research industry, MRA promotes excellence in
data collecting and information processing. MRA creates value
by providing members a variety of opportunities for advancing
and expanding their marketing research and related business skills."
http://www.mra-net.org
Sawtooth Software, Inc.
Sawtooth Software publishes the Ci3 System for Computer
Interviewing and the ACA System for Adaptive
Conjoint Analysis, as well as several other data analysis
programs.
http://www.sawtoothsoftware.com
WorldOpinion Homepage
"The World's Market Research Web Site" provides
a host of services, including employment listings and links to
market research publications.
http://www.worldopinion.com
